The rumours are true. Dell has officially announced that it has entered into a definitive agreement to acquire Alienware. The terms of the acquisition were not disclosed.

Alienware will operate as a wholly owned subsidiary under existing management and Dell will keep its XPS gaming line - for now! Alienware will also keep all of its 750 employees and continue to focus on gamer PCs. It also will continue to sell machines with AMD chips - Dell offers Intel only chips.

Dell has said that Alienware will operate as a wholly owned subsidiary following completion of the transaction and will maintain its own product development, product marketing, sales, technical support and other operations as well as brand. The management and founders of Alienware will continue to operate the company as a standalone unit of Dell.

‘Alienware’s products are an excellent complement to Dell’s own line of high-performance computers designed for gaming, enthusiast and media content customers. In addition to offering high-quality, high-performance products, Alienware has tremendous brand appeal with consumers and creative business professionals,’ said Michael Dell, chairman.

‘Alienware has a legacy of success designing the highest-performance PCs using bleeding-edge technologies and innovative industrial design,’ said Nelson Gonzalez, CEO of Alienware. ‘We believe that Alienware will realise significant advantages from Dell’s world-class supply chain and operational efficiencies.

'They will allow us to continue to satisfy our core customers with the most innovative and highest-performing PCs, and ultimately extend the reach and appeal of the Alienware brand.’

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BIOS, Mar 23, 06 | Print | Send | Comments (0) | Posted In Desktop PC